Reply to the post with nothing under it
Posting something you made and getting silence is worse than not posting. One reply changes the whole experience.
The BeingKind editorsPublished How this is written
Why it lands
Visible engagement is distributed extremely unevenly, and the experience of posting into silence is a well-known reason people stop making things publicly. The cost of the first reply is almost nothing to you and large to them — it converts a post that felt like a mistake into a conversation. Later replies matter much less, which is why the first one is worth going out of your way for.
How
Say something specific about the thing rather than a generic encouragement, which reads as pity. Ask a question, which gives them something to do next. Doing it for someone with a small audience is where it counts.
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